Case Studies
BMR
Bio Medical Research (BMR), based in Galway, Ireland, is a privately owned company with more than 30 years’ experience in the research, design, manufacture and marketing of medical-grade products for muscle strengthening and pain relief. The company has two divisions: Slendertone, which develops and markets a range of consumer health and fitness products; and Neurotech, which provides a range of neuromuscular stimulators for clinical use. BMR employs 250 people at its main office in Galway, and also has sales offices in London, Paris, New York and Hong Kong.
Britvic Ireland
Britvic Ireland (part of Britvic PLC) is an Irish-based company that traces its origins back over 150 years. Owning several of Ireland’s most recognised brands, Britvic Ireland holds a leading market position in the soft drink and mineral water sectors.
Robert Roberts
Access to sales information is critical to both sales and marketing staff when you are a leading marketing and distribution company. Robert Roberts wanted to provide their key sales and marketing staff with a selfservice reporting capability that allowed them to measure sales performance and profitability against the previous year, forecasts and promotional activity.
C&C Ireland
As a long-established company with a number of offices around Ireland, C&C Ireland wanted to speed up data gathering to pull out information for increased performance. With businesses continually looking at improving their performance, C&C Ireland was ahead of the game in implementing BI reporting solutions which allow it to focus on maintaining a competitive advantage.
DT Group
DT Group is the largest retailer and distributor of building materials for both DIY and professionals in the rapidly growing Nordic market. As part of a strategic drive to increase efficiency throughout the corporation, purchasing managers of operating units in four countries identified the potential for significant cost reductions through establishing a joint purchasing department to negotiate centrally with suppliers.
Dansk Supermarked
The sales culture in Dansk Supermarked Group is renowned beyond Denmark’s borders, and through two generations, the group has set the standard for great business leadership, healthy business sense, and a special ability to always focus on the customers’ needs. In addition, Dansk Supermarked Group has created a unique structure for purchase and sales across the group chains.
Nissin Foods
Nissin Foods is a company with proud traditions of making products which are convenient for the consumer, yet of high quality. They have a long list of successful and innovative ramen products, and in order to maximize their profit, it is very important for Nissin Foods to be able to gain insight into which products sell in which area. When their consulting company suggested TARGIT, Nissin Foods did not hesitate – they saw that this business intelligence suite could very well be the solution to the challenge that they were facing of predicting the market trends.
Q8
With 245 service stations, Q8 is one of Denmark’s largest oil companies. And with 150,000 daily customers, it is also one of the country’s busiest retailers. More than 40% of the Danish population shops at Q8, buying everything from gasoline to convenience foods and car washes.
Glanworth Tyres
With wholesale depots in Cork and Dublin plus five retail depots, Glanworth Tyres is Ireland’s leading tyre distributor. Working with suppliers like Dunlop, Michelin, Bridgestone, Cooper, Marshall and Trayal at one end of the supply chain, and around 1,000 ‘tyre shops’ and garages at the other, Glanworth operates a complex and fastmoving supply chain.
M. Drummy Ltd
The retail sector poses no shortage of challenges from an information technology standpoint. There are multiple items of stock to handle, as well as the need to manage accounts for several stores or outlets. Behind all of that, the retailer’s management needs up-to-the-minute information in order to make informed strategic business decisions. That’s why it’s so important to choose a solution that is flexible enough to adapt to a particular company’s business processes, scalable to cope with expansion and reliable to present accurate information quickly, so that staff can use it easily and management can get on with running the company.
Masonry Fixings
Growing a business brings success but also challenges – namely, how to manage that growth effectively. By implementing a flexible IT system that can adapt to existing business processes, companies can ensure they can handle future growth, maintain control and are able to use information from the system to serve customers better.



